New paths to growth

Organic growth is a top priority with most C-level executives. We help companies succeed through profitable positioning, business innovation and commercial strategy.

Profitable positioning

All companies have a position — but not all positions are profitable

Do you know what truly drives sales in your category? How potential and existing customers perceive you, and your competitors? And what drivers and associations you should embrace to grow your market share?

Using science-based methods and a data-driven approach we help companies identify their customers’ willingness to choose, and pay. We map out their competitive landscape, and identify drivers, barriers and opportunities.

We define profitable positions that drive attractiveness and sales. Then we engage the entire organisation to understand, love and live the new strategy — from product development and market communication to internal cultural and all aspects of the customer experience.

What we deliver;

  • Driver analysis (Trax®)

  • Trend and market analysis

  • Positioning strategy

  • Brand portfolio strategy

  • Brand architecture

  • Employer branding

  • Cultural leadership

  • Change management

Dan Landin

+46 709 60 18 88

dan.landin@noaconsulting.com

Hanne Norstrøm-Ness

+47 909 10 895

hanne.norstrom-ness@noaconsulting.com

Business innovation

Grow beyond your core business by leveraging unfair advantages in new ways

Do you know where your growth 2-3 years from now will come from? And how you can combine the power of entrepreneurship with your existing capabilities, assets and advantages to build new revenue streams, fast and at low risk?

Business innovation is a fundamental driver of growth as it enables companies to stay competitive, respond to changing market dynamics, improve efficiency, and meet the evolving needs and expectations of customers. Yet, it demands a different way of thinking and working than optimizing what you already do.

We help companies of all sizes identify, develop and scale new revenue streams — and build new ventures. By combining expertise and methods from strategy development, business model innovation, strategic design and lean startup, we bring speed, confidence and impact to your innovation efforts.

What we deliver;

  • New growth strategy

  • Business model innovation

  • Creative business development

  • Market validation

  • Investment proposals

  • Innovation strategy

  • Corporate venture building

Petter Hanberger

+46 739 63 52 58

petter.hanberger@noaconsulting.com

Lars Løe

+47 980 28 900

lars.loe@noaconsulting.com

Commercial strategy

Strengthen your relevance, resilience and competitiveness through customer-orientation

Do you know how to put your customers at the centre of all your strategic decisions — improving loyalty, growth and profitability?

Despite the last ten years being called the decade of customer-orientation, most companies have yet to move beyond basic use of customer data. Meanwhile others are consistently beating competition, due to their deep understanding of customer behaviour and needs — and their ability to translate these insights into priorities and action.

Through the combination of commercial excellence and aspiring storytelling we facilitate and drive change in business models, cultures and ways-of-working. We transform how companies innovate, communicate and go to market, keeping their customers at the centre of everything.

What we deliver;

  • Growth strategy

  • Impact strategy

  • Customer experience / CX strategy

  • Channel and distribution strategy

  • Customer segmentation

  • Pricing strategy

  • Program management

  • Change management

Ulrika Burling

+46 709 58 99 66

ulrika.burling@noaconsulting.com

Mats Formo

+47 930 29 827

mats.formo@noaconsulting.com

Do you know where your greatest potential for growth is — and how to make it happen?